Celebrated for its distinctive use of shape and colour, Sella Concept has a clearly defined voice. But what does it take to develop a compelling, consistent design DNA that works across a variety of projects?

Heading interiors on the upcoming Locke hotel in Zurich and with a myriad of hospitality, retail and workplace projects under its built, Tatjana von Stein discusses the studio’s signature style and explains why having a point of view is a strength.